Jim,

I really enjoyed this week's Nip Impressions -  "Decline of Western Civilization?" and tend to agree with your comments. While there always will be some regional market adjustments, there is no way that tissue products are on the decline.

Have you seen the video released yesterday by Le Trčfle - http://www.huffingtonpost.com/2013/03/12/french-toilet-paper-ad-emma-le-trefle_n_2861135.html or
on YouTube at http://www.youtube.com/watch?v=RRDSj62tlvQ - which sort of dovetails with your column?

Bob Hurter

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