VICTORIA, Australia (News release) -- Amcor today became the first global packaging company pledging to develop all its packaging to be recyclable or reusable by 2025, directly addressing a major environmental issue with capability, scale and reach.

At the same time, the company committed to significantly increasing its use of recycled materials and driving consistently more recycling of packaging around the world.

"Our aspiration is to be the leading global packaging company," said Ron Delia, Amcor's chief executive officer. "That means winning on behalf of the environment, customers, consumers, shareholders and our people at the same time, in ways that differentiate Amcor and generate growth."

The action joins Amcor with 10 leading brands and retail companies making the same 2025 commitment, in collaboration with the Ellen MacArthur Foundation (EMF). Most of those companies are Amcor customers.

EMF estimates that the companies together influence more than six-million metric tons of plastic packaging each year.

Packaging is vital to assuring the safety and effectiveness of an extensive range of food, beverage, medical, pharmaceutical, household and personal-care products. It also significantly limits the enormous environmental implications from food and other product waste.

According to Mr. Delia, most of Amcor's packaging today is developed to be recyclable and reusable, and is being designed to use less material in the first place.

Still, there is more that can be done to make packaging recyclable and reusable. Speaking from the World Economic Forum in Davos, Rob Opsomer of EMF said that Amcor's pledge is notable.

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