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Fri, Nov 15, 2024 02:04
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Berry and Glatfelter Announce New Brand Name and Identity in Connection with Proposed Merger of Berry's Business and Glatfelter

CHARLOTTE, North Carolina (News release) -- Berry Global Group, Inc. and Glatfelter Corporation announced that the proposed merger of Berry's Health, Hygiene and Specialties Global Nonwovens and Films ("HHNF") business with Glatfelter progressed further today with the creation of the Magnera brand (pronounced 'Mag-nair-uh'), a global leader in the specialty materials industry.

The launch of this new identity marks the next chapter in the transaction journey, emphasizing a commitment to innovation and leadership in the specialty materials industry. Magnera will leverage a broad platform of 46 global manufacturing facilities, offering its customers innovative solutions more quickly from closer locations and minimizing environmental impact.

Curt Begle, President of Berry's Health Hygiene & Specialties Division, who will lead Magnera as CEO, said, "Magnera's purpose is to better the world with new possibilities made real. By continuously co-creating and innovating with our partners, we will develop original material solutions that make a brighter future possible. With a breadth of technologies and a passion for what we create, Magnera's solutions will solve end-users' problems, every day."

With a focus on innovation, operational excellence, and strategic market penetration, Magnera will have the broadest global product offering in high-growth markets for both polymer and fiber-based product applications.

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