Huhtamäki Oyj is thrilled to announce that Huhtamaki won two prestigious awards at the IFCA STAR 2024 in India for our Pressure-Sensitive Label solutions with "Security Feature" and "Metallic and Sensory Appeal."

Pressure-Sensitive Label with Security Feature

This pressure-sensitive label integrates a security feature enabled through flexo printing with encryption. This advanced encryption technology ensures product security and authentication, allowing brand owners or end users to scan a QR code or visit a specified link using a mobile phone to verify the product's authenticity. This security feature offers robust protection without the need for additional labels or processes, enhancing both efficiency and sustainability.

The label is crafted from paper certified by the Forest Stewardship Council (FSC), ensuring it is sourced from responsibly managed forests.

In summary, this label provides a comprehensive solution that not only incorporates advanced security features but also ensures the use of responsibly sourced materials, aligning with both environmental sustainability and brand protection goals.

Pressure-Sensitive Label with Metallic and Sensory Appeal

This pressure-sensitive label offers a unique sensory experience combined with a high-gloss finish. The screen-printed white text on the brand name and select elements of the artwork ensures the important information stands out, creating a captivating sensory appeal.

In addition to its sensory features, the label employs a silver metallized substrate that provides a striking metallic shine. This element not only makes the product visually appealing but also significantly enhances its aesthetic value. The use of a squeezable substrate further adds to its durability during handling.

A high-scuff UV coating with a high-gloss effect protects the label from scratches, ensuring it remains both glossy and attractive over time. These features collectively enhance the label's visual appeal and functional durability, making it a standout on retail shelves.