Helsinki (News release) -- UPM Raflatac announces its collaboration with Eurostampa on the innovative Envelope 2024 project. This year's project showcases cutting-edge design and sustainable materials, highlighting the synergy between technology and creativity. After being printed using innovative techniques, the labels are showcased at the Luxe Pack 2024 Monaco.

UPM Raflatac brought its expertise to the collaboration by providing not only its innovative and sustainable label materials but also offering LCA (Life-Cycle Assessment) data calculated by using the company's Label Life by UPM Raflatac life cycle assessment service.

The Envelope included examples of innovative label materials, such as UPM RAFLATAC HIPSTER WSA PCR-FSC and UPM RAFLATAC FOREST FILM PP CLEAR. The Hipster WSA PCR-FSC offers a warm, elegant white shade with a textured, felt-marked surface, providing a unique look. It is made with 100% recycled fiber in the face paper. Meanwhile, Forest Film PP Clear, the world's first certified wood-based plastic label material, is a bio-circular solution that reduces reliance on fossil-based plastics. Made with bio-naphtha derived from wood-based crude tall oil, it maintains the same quality, performance, and recyclability as traditional plastic labels.

"Our label materials act as a canvas for these beautiful designs. This collaboration allows us to showcase our commitment to sustainability and innovation, and we look forward to presenting the creative solutions that emerge from this partnership," says Stefano Pistoni, Senior Manager, Business Development, Wine & Spirits and Beverage, UPM Raflatac.

UPM Raflatac is a global leader in sustainable labeling solutions.